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eCommerce: How Far and How Wide Can We Reach?

I mentioned in a previous blog a little bit about our quest to reach customers all over the country with our online shopping cart. We have been so fortunate to have worked with so many of you who reside both near and far... We have been optimizing our website for the last year and I thought it might behoove our potential customers who might be on the fence about ordering equipment from several states away, to see our analytics with regard to our online sales and customer following. So I opened up our online sales administration page and made a list of all the states that were represented-- 36 states in total. I can't say this number represents ALL of our sales, as we do have a large number of folks who call us after finding us on the web, so they are 'unaccounted for' in this particular analysis. Here is the list of the states from where our 2011 online customers hail: Illinois New Jersey Maine Connecticut Michigan Alabama California North Carolina Oregon Arizona Louisiana Maryland Massachusetts Kansas Iowa New York Nebraska Rhode Island New Hampshire Texas Utah Minnesota Ohio Washington Colorado Pennsylvania Vermont Montana Indiana Florida Nevada Virginia Tennessee Wisconsin Georgia Mississippi I found it interesting that of those states, the highest volume of sales were from California, Texas and New York!

UPDATE! After conferring with Clark, I have verified that we have, in fact, sold to all contintental US 48 states! Direct phone calls have closed the gap! We are thankful that folks from all corners of the country have found us to be transparent in our mission and reputation to give us a chance to do business with. We continue to grow an ample presence online with the hope of gaining even more followers. Thanks for all your support. We couldn't do this without our customers!

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